Charm × Search Atlas · The relationship, on one page
Replaces the previous proposal link. This is the operative document for the Charm × Search Atlas engagement as of May 2026 — including LinkGraph and the expanded LinkedIn footprint.
01 · Investment
Your rate · transparent breakdown
Standard Charm scope at 912 inboxes across 46 domains, 5 LinkedIn personas, and 2 workspaces runs $7,500/month. We've held you at $5,500 because we want to compound a long-term relationship rather than transact one quarter at a time.
What we agreed to add — at no incremental fee
Term
Month-to-month
No annual lock. 30 days notice to wind down.
Billing
1st of the month
ACH or card. Pass-through SaaS billed at cost when applicable.
Offboarding
You keep the stack
Domains, inboxes, HubSpot data, contact lists — all yours. We hand over creds.
02 · Scope
Real numbers, current state. No "platforms" or "intelligence layers" — just what's running.
Cold email — Search Atlas
activeCold email — LinkGraph
activeLinkedIn outreach
5 senders activeData & attribution layer
live · rollup May 20Clay is operated by Charm's senior team — Clay Cup world champions, recognized by Clay.
Creative + System layer · what your $5,500 actually buys
Campaign concepts
Ongoing pipeline of campaign concepts written and tested for SA + LG. Mastermind, White Label Enterprise, Vendasta/GHL Lookalikes, Backlink Authority Gap — and the next 10 we're already drafting. Cycle-based release schedule.
System design
Clay → EmailBison → HeyReach → HubSpot as one closed loop. Each piece talking to the next. When something breaks — bounce rate, list quality, deliverability — we find it before you do.
Direct working relationship
Working with you and your team directly — not through a CSM gating layer. Manick has Chris's mobile. Decisions get made same-day. Strategy is co-authored.
03 · The relationship
912 inboxes warm. 46 domains keyed. Five LinkedIn senders running. Clay → HubSpot syncing. That's the floor — what you'd expect from anyone you pay to run outbound.
What your $5,500/month actually buys is the layer on top: the campaign concepts that earn replies, the system design that ties every tool into one closed loop, and the team working directly with you on what to ship next.
We're not an outsourced ops vendor. We're the creative partner shipping ongoing campaigns and systems alongside your team.
Charm's senior operators hold the Clay Cup world champion title — the highest-credentialed Clay practitioners on the market, recognized by Clay itself.
When we say Clay is the brain of your stack, that's not aspirational. It's who's holding the wrench.
Charm's commitments to you
Transparency over polish
You get the EmailBison login. You get the 1Password vault. You get the raw HubSpot data. You audit anything you want, anytime.
No vendor lock-in
The domains, inboxes, HubSpot pipeline, and contact lists are yours. If we offboard, you keep operating without us — we hand over creds and a runbook.
Numbers we can show the lineage of
We don't quote revenue we can't trace to a contact record. The May 20 HubSpot revenue rollup is built on that principle.
Compounding the relationship
The $5,500 rate doesn't expire and isn't conditional on upsell. Expansion proposals (LinkedIn shells, RB2B) are optional and exist if and when you decide volume is the constraint.
04 · Outcomes — Jan to May 2026
What four months of the engagement actually produced. Full breakdown lives in the status report.
Pipeline + revenue rollup ships in your HubSpot on May 20. We won't quote those numbers here until you can audit them.
If you need anything beyond this page
No CSM gating, no ticket queue. Anything you want to change, escalate, or pull the plug on — text or call.